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Help! In what order do I apply your products? Do I change it up for morning vs. evening?

Fear not! This is one of the most common questions we receive! That’s why we created printable checklists that detail out step-by-step, product-by-product AM + PM regimens.

Morning Routine

Step 1:


As you sleep, your skin produces oil and sloughs off dead skin cells. Starting each day with a clean face can help you have a healthy-looking complexion and enables your treatment products to work their best. A single cleanse is best for the mornings when your skin isn’t necessarily dirty from makeup, sunscreen, and pollution.

Choose either Botanical B Cleansing Oil (for when skin feels dry/dehydrated) or Botanical A Facial Cleanser (for when skin needs extra exfoliation).

Step 2:


Botanical D Moisture Mist is a lightweight moisturizer-slash-toner that restores lost hydration while balancing the complexion. It’s great for daytime use in order to give you a more flawless makeup application by helping create a smooth and hydrated canvas for your foundation.

Spritz Botanical D Moisture Mist 3-4 times on clean face OR give your face a quick spritz after applying makeup. This can help “set” your look (making it last longer) and create a more a seamless finish (by getting rid of any powder residue).

Step 3:

Treat Under-Eyes

Love + Eyebright Eye Serum, our rollerball eye serum, is perfect for daytime use, remedying the appearance of puffiness while imbuing the sensitive under-eye skin with all-important moisture. It also helps concealer go on more evenly and easily.

Sweep or tap Love + Eyebright Eye Serum onto the under-eye area, then use your pinky or ring finger smooth into skin.

Step 4:

Apply A Hydrating Serum

Too much daily screen exposure? Topical antioxidants are an absolute must in your daily routine. In addition to hyaluronic acid, Love + Rose Hydrating Serum features antioxidant-rich actives that help reduce the effects of environmental and screen-light stressors, revitalizing the appearance of exposed skin. It also acts as a barrier between makeup, sunscreen, and the skin.

Apply two to three pumps of Love + Rose Hydrating Serum to the face and neck on clean skin.

Step 5:


For a complexion that looks and feels healthy, moisturizing is essential—no matter your skin type.

Choose the moisturizing solution that is best for your skin: Botanical C Facial Serum (a lush C serum that deeply moisturizes while giving skin a glowy boost), Botanical E Youth Preservation Serum (a delightfully lightweight, balancing serum perfect for oily and combination skin types) Skin Dew Coconut Water Cream (a whipped cream that drenches the skin in nourishing, layerable hydration).

Apply a nickel-sized amount of Skin Dew Coconut Water Cream or 1-2 pumps of Botanical C Facial Serum Botanical or E Youth Preservation Serum.
Let it absorb and finish with your SPF.